Temporary Japan Lead for SaaS
Hands-on, execution-driven Japan market entry for Series A–C SaaS founders and GTM leaders entering Japan.
based on real execution experience at Stripe, CircleCI, and Airwallex.
Our Services
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Executive-level ownership for companies requiring a senior leader to drive Japan strategy, regulatory alignment, and launch execution.
Your interim General Manager — representing Japan both internally and externally, engaging with partners, regulators, and enterprise customers, and owning the full expansion roadmap from strategy to launch.
What I deliver:
Full Japan strategy leadership & execution oversight and governance
Regulatory coordination & license/PSP assessments
Official external representative for partner & PSP negotiations
GTM plan and cross-functional alignment (Product, Legal, Ops, Marketing)
Executive hiring support and final candidate calibration at the leadership level
Localization & product readiness guidance (incl. regulatory, compliance, market fit)
Enterprise executive conversations & strategic ecosystem relationships
Japan entity strategy & setup guidance
Internal stakeholder alignment at the executive level
For companies:
Scaling SaaS/Fintech (Series B–E, ARR $20M–$500M) needing executive-level ownership for Japan expansion.
Pricing:
Starting at USD $20k / month
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Fractional Country Manager for SaaS companies entering Japan.
Your Japan GTM lead — driving early traction, partnerships, and execution from 0→1.
What I deliver:
Japan GTM (sales, marketing, CS)
Buyer interviews & PMF signals
Early pipeline and first customers
Localization feedback to shape PMF signals and early adoption
Early partner exploration, evaluation, and initial conversations
Hiring support (Sales/CS)
Operations/processes
Cross-functional alignment with HQ & Japan
For companies:
High-growth SaaS (Series A–C, ARR $5M–$100M) needing hands-on GTM execution, early traction, and local insights.
Pricing:
Starting at $10k / month
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Structured 3–6 month program to validate Japan potential and establish early traction.
Short-term GTM execution to validate Japan potential and build early momentum.
What I deliver:
ICP refinement
PMF signals
Buyer insight research
Value proposition localization
Early outreach
“Go / No-Go” recommendation
Includes: market structure map, ICP segmentation, partner landscape, and GTM concept.
Pricing:
USD approx. $5k / month
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For founders who need lighter support before committing to GTM.
Monthly advisory call, market insights, Q&A support, and Concise high-leverage guidance for founders and executives.
One-off Advisory (2h): $700
Monthly Advisory（4–6h）: Starting at USD $1.5k / month
About the founder
Kensuke Morimoto
Temporary Japan Lead for SaaS
ex-Stripe | ex-CircleCI | ex-Airwallex
INSEAD MBA
I specialize in hands-on execution — not advisory — building Japan entry from the inside.
I have spent 10+ years helping global SaaS companies enter and scale in Japan.
At Stripe, I drove Japan GTM and enterprise expansion, contributing to 9× revenue growth through hands-on execution across sales and partnerships.
At CircleCI, I led Japan market entry, building GTM, early customer adoption, and the foundation for long-term growth.
At Airwallex, I owned Japan GTM strategy and launch readiness before product release.
Today, I help Series A–C SaaS founders build predictable Japan traction as a Temporary Japan Lead (fractional) — providing hands-on execution, not advisory.
Let’s talk about Japan
📅 Book a 30-min Intro Call
If you're exploring Japan or considering early GTM moves, feel free to schedule a short introductory call.
No preparation needed — happy to share insights from Stripe, CircleCI, and Airwallex.
Most teams book this call to validate market fit, sequencing, or early traction signals.